Description

[Brand Story]

Shu Uemura (Ui Muru Xiu) originated from its brand founder and world famous makeup master Mr. Ui Muru Xiu. The brand has a history of more than 40 years.

, as a master makeup artist, Mr. Uemura is known as “the first person to sublimate makeup into art 」. Adhering to the spirit of “nature, science, art” and Mr. Uemura’s classic concept of “beautiful makeup begins with perfect skin”, Shu Uemura (Uemura show) brand insists on constantly innovating and launching efficient skin care products, trendy make-up products and high-quality professional makeup tools, simple and rich in connotation.

Shu Uemura’s skin care series extracts natural plant essence and deep ocean water 200 meters from the headland of Shihu, following the natural cycle of the skin and taking care of the skin naturally. 5 plant formula, for different skin types and seasonal changes in demand.

its makeup series is developed on the basis of skin care formula, which is highly skin-friendly and has high color saturation, making the makeup look bright and lasting. The most star foam isolation base makeup liquid has continuously broken through innovative technology since 1990, and has now been updated to the eighth generation of products. The air-like light foam creates a perfect zero pore beauty muscle.

Shu Uemura believes that “every face is a canvas full of vitality. Only with perfect skin can artists create beautiful works on this canvas called skin. 」 Based on this skin canvas principle, Shu Uemura (Uemura show) is committed to developing a series of products to create perfect skin and beautiful makeup.